banner

Knowledge

Home>Knowledge>Content

Cosmetic plastic bottle design concept

May 29, 2020

  Cosmetic plastic bottle design dominant idea needs to change in cosmetic plastic market, has always been adhering to the high-end atmosphere design concept, unique, simple, white transparent seems to be more popular, through market research analysis, we can see most of shelves is simple, the qr code contains all the content, less product description, directly show only the brand name and logo, etc. Present a lasting appeal; And often these packaging on the shelf are relatively high prices, very simple, because he captured the psychological needs of consumers, with simplicity to highlight the high-end products, coupled with the lighting, can make consumers produce impulse consumption psychology, willing to use this high price to buy; On the contrary, the appearance of some products is too luxurious but will be rejected; This year, with the continuous rise of domestic cosmetics, men and women are becoming more rational in their consumption of cosmetics. In the past, some high-end and fashionable products have gradually dissipated, and they have started to observe functional, healthy and environmentally friendly products and turn to the direction of green humanization. Cosmetic plastic bottles need to be constantly improved through the consumer's psychology, grasp; Continuous improvement, continuous observation and analysis, more reference is actually a kind of improvement. The dispenser of emulsion pump is divided into two types, namely, zap type and screw type, which can be divided into spray, foundation cream, emulsion pump, air mist valve and vacuum bottle.

  Cosmetic plastic bottle appearance affects the market sales.

  Remember that every time we go to the cosmetics store, the salesman will always recommend the products with delicate appearance to us, because the beautiful appearance will also give consumers to improve the trust in the products; A good packaging can bring good sales share; In the field of cosmetic packaging, with the improvement of the technical level, the development of packaging gradually highlights the characteristics of personalized display (distinct display) and innovation, the introduction and application of new technologies and new processes, the development and replacement of new environmental protection materials, and the safe and convenient packaging will be more popular in the market. Due to the transparent container can let the consumer see clear to the inside of the bearing, so the consumer demand for transparent container is more and more widely, and is to meet the requirements of transparent PP material, PP transparent bottles of development is a hotspot at home and abroad in recent years, plastic packaging, it has good transparency and gloss, appreciation sex strong, popular; Slowly, with the increasing requirements for the use of cosmetics, let the market to accommodate more and more cosmetics packaging, plastic hose has become increasingly appreciated packaging, but also through a more complex processing process, in the market also occupy a certain market share. Lipstick tube hose quality and manufacturers have different prices on the existence of a large difference, tube body can be multi-color printing and screen printing, some manufacturers have heat transfer printing equipment and technology. Hot stamping, hot silver to the area unit price to calculate, screen printing effect is better, more expensive and less manufacturers, according to different levels of demand to choose different manufacturers. Lipstick tube large manufacturers usually with 10 thousand as the minimum order quantity, very few small manufacturers if variety, single product to count 3 thousand minimum order quantity can also, very few customers to open their own mold, the vast majority is the male mold contract order quantity and the actual supply quantity, there is a deviation of ±10% in this industry.